DS10 Reykjavik Agenda
Sustainable Mobility in the Next Decade
Implementing and Financing the Imminent System Change
The Driving Sustainability experience is designed to foster ambitious plans, realistic solutions and sustainable projects in mobility. Delegates from around the world come to be inspired, share ideas and create alliances.
|
Morning |
Afternoon |
Thursday |
Future Mobility |
Green Vehicles |
Friday |
Energy & Mobility |
Funding of Change |
Saturday |
New Ideas |
Implementation |
Each day’s agenda builds on the following assumptions:
Thursday
Urban mobility will have changed drastically in 2050. The coming transformation of cities will be led by bold visionaries, smart city planners and companies on the cutting edge of technology. Cities depend on their ingenuity and success.
In the next ten years, increasing environmental pressures and public demand for clean, pollution free cities will lead to increased pace in the commercialization of new disruptive mobility solutions.
Friday
Green energy will play a vital part in the transformation of mobility. Alternative fuels and electricity from renewable sources will gradually replace oil. Some of the greatest challenges ahead lie in distribution and standardization of systems.
The transition from oil demands the introduction of new ideas and implementation of projects that help cities change. There are funds available for those who want to participate in this exciting opportunity.
Saturday
SME’s and entrepreneurs that want to make a difference need allies. By joining other companies and organizations in projects through multinational consortiums, they can become parts of bigger solutions.
In the future, the business of mobility may become dominated by multinational companies that begun as project alliances!
Thursday, September 16th 2010
Location: Hilton Reykjavik Nordica Hotel
| 08:30 | Coffee and Registration | |
| 09:00 | Welcome | |
| 09:10 | Opening Address | Ólafur Ragnar Grímsson President of Iceland and patron of Driving Sustainability |
| 09:30 | Host City Welcome | Reykjavik City Council |
| 09:45 | Keynote | Chris Bangle, BMW Design Chief 1992-2009 “Personal Emotional Mobility in 2050” |
| 10:30 | Coffee | |
| 10:45 | Future Mobility | Katarina Pelin, Director of Environment, City of Malmö “Malmo Responding to Change and Setting The Pace” |
| 11:15 | Future Mobility | Reynir Jonsson, CEO of Stræto “Taking Charge: Companies With A Vision” |
| 11:45 | 3 x 3 | 3x3: 3 Ideas in 3 Minutes - New Mobility Projects (Teasers for ideas to be presented on Saturday) |
| 12:00 | Lunch | |
| 13:15 | Green Vehicles | Michel Gardel, Vice-President External Affairs & Environmental Affairs, Toyota Motor Europe |
| 13:45 | Green Vehicles | Cristiano Carlutti, Vice President of European Sales and Operations, Tesla Motors (TBC) |
| 14:15 | Green Vehicles | Egil Mollestad, CTO, Think Global “Electric Vehicles for City Driving - Today an in the Future: The Current THINK City And What To Expect For The Years To Come” |
| 14:45 | Green Vehicles | (Several pending) |
| 15:15 | Coffee | |
| 15:30 | Panel & Discussion | Transformation of Technologies: Benefits and Challenges Sneak Preview of "The Revenge of the Electric Car” |
| 16:00 | Electric Mobility | Chris Paine, Film Director via Skype from California Interview / Q&A from audience |
| 16:15 | Closing remarks | |
| 16:30 | End of Day One | Networking Cocktails for Delegates and Speakers |
| 20:00 | Delegate's Dinner* | |
| *Separate Registration | ||
Friday, September 17th 2010
Location: Hilton Reykjavik Nordica Hotel
| 08:30 | Coffee | |
| 09:00 | Welcome | |
| 09:10 | Keynote | Rohit Talwar, CEO, FastFuture “The Mobility Timeline” |
| 09:40 | Future Mobility | Ari Kristinn Jónsson, Rector-President of Reykjavik University “The Ultimate Sustainability – NASA and Mobility on Mars” |
| 10:10 | 3 x 3 | 3x3 - 3 Ideas in 3 Minutes: New Mobility Project (Teasers for ideas to be presented on Saturday) |
| 10:30 | Coffee | |
| 10:45 | Green energy/Mobility | Hiroaki Takatsu, Executive Director, Tokyo Electric Power Company / Chademo Association “The Standardization of Electric Mobility” |
| 11:15 | Green energy/Mobility | Ichiro Fukue, Senior Executive VP, Mitsubishi Heavy
Industries, Japan "Proposal for Sustainable Society in Iceland": Capabilities and Projects in Iceland and Internationally in the Field of Sustainable Transport |
| 11:45 | Green energy/Mobility | Hörður Arnarson, CEO Landsvirkjun “Green energy, The Role of the National Power Company in Renewable Energy Production” |
| 12:00 | Standing Lunch | Networking and Test Driving of Green Vehicles |
| 13:30 | Project Funding | European Community Official (TBA) “The Direction and Focus of EU Funding Programs in Mobility |
| 13:50 | Project Funding | Paolo Salvatore, Ciaotech, Italy Representing SMART “How SMART Can Assist SME’s and Make a Difference” |
| 14:10 | Project Funding | NORDEN Official (TBA) “An Announcement of a New Investment/Grant Program” |
| 14:30 | Funding | International VC (TBA) “What’s Interesting and What’s Not to the VC Investor” |
| 14:50 | Competition | Introduction of the Progressive Automotive X Prize |
| 15:15 | Coffee | |
| 15:30 | Panel & Discussion | The Next Decade: How Much will Change? Who will Invest? |
| 16:00 | Closing Remarks | |
| 16:10 | End of Day Two | |
| 16:30 | Field trip to Heillisheidi Geothermal Power Station hosted by Reykjavik Energy (2 hrs) | |
Saturday, September 18th 2010
Location: Reykjavík University, Ofanleiti
In cooperation with SMART Consortium (free admission)
http://www.smartransport.eu/
| 09:00 | Coffee and Registration | |
| 09:10 | Welcome by Host | Pétur Albert Haraldsson, on behalf of SMART Consortium |
| 09:15 | Presentation of Program | Eyþór Jónsson, CEO of Klak and Seed Forum |
| 09:20 | DS Recap | Glimpses from Presentations and Conclusions of DS10 Reykjavik |
| 09:35 | Project Ideas | Expansion of elevator pitches Thursday and Friday – 6 projects |
| 10:20 | Coffee | Networking |
| 10:35 | Project Funding | Introduction of New Funding Programs at NORDEN |
| 10:50 | Project Funding | Introduction of ETNA Activities |
| 11:05 | Project Funding | Introduction of SMART Services |
| 11:20 | SMART Workshop | SMART Members Assist Attendees with: - Registration - Use of Web - Discuss Ideas - Match Ideas with EC programs |
| 12:00 | Standing Lunch | Inspirational Speaker (TBA) |
| 13:00 | Ideas meet funding | "Speed-dating" between Entrepreneurs/SME’s, Grant Specialists and Financiers, organized by SMART |
| 14:00 | Ideas Meet Funding | Presentation of 6 Project Pitches after SMART Workshop |
| 14:15 | Ideas Meet Funding | Crowdsourcing Solutions – FTO / Agora |
| 14:30 | Coffee | |
| 15:15 | Panel & Discussion | Grants, VC, Seed: What’s Hot and What’s Not |
| 15:45 | Closing Remarks | |
| 16:00 | End of SMART Day | Cocktails: Opening of Klak - Technology Center at O2 |
Why Reykjavík?
With 80% of the country utilizing sustainable energy, Reykjavík is on it's way to becoming the first fully sustainable powered city in the world. By removing fossil fuel for transportation needs this goal can be achieved.
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